Satellite dish installation

 

 

Campbell & Kennedy deliver installation for Ladbrokes to receive racing feeds

Client:

One of the biggest betting and gaming company, Ladbrokes, appointed Campbell & Kennedy (C&K) to carry out an installation to a new store in Inverness in order to access live feeds of horse racing. Ladbrokes required clear, high quality signal to ensure customers satisfaction while participating in-store.

 We have used Campbell & Kennedy before so were aware of their professionalism and quality of work. Following our initial call C&K responded extremely quickly. The job was carried out efficiently from site survey right through to installation of Racing Feeds.  


Jim Hall, Ladbrokes

Strategy:

The live feeds are provided by a world leading supplier of content to the betting industry, SIS, and are specially encrypted to eliminate bet fixing. Ladbrokes required access to their highly controlled feed to accurately represent the timing of the race as broadcasted.

C&K were appointed due to having delivered a successful digital switchover for Ladbrokes previously and for their specialism in height installs. The store was months overdue to open as their satellite dish was unable line up with the signal due to planning restrictions and installation issues, therefore C&K was called in to provide a solution.

Solution:

C&Ks team located the dish, re-erected it to a higher optimal location and connected the system to the feed successfully. This allowed the Ladbrokes store to open with a high quality broadcast of all the horse racing events.

 

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